Hottest News Yet “Google Has Now Changed Google Places To Google + Local Places”!
It’s hard to keep up with Facebook FBML Tabs disappearing July 6th, and Facebook changing Sponsored Stories just this week, and now Google removing Google Places and calling it Google + Local Places.
Did you know that Forester Research surveyed 4000 plus businesses and over 90% of businesses stated that SEO (search engine optimization) was in their top 3 strategies for acquiring new customers? Getting Social Media Marketing all linked together was only 7%. I can tell you that this has come about due to businesses not being able to keep up with the learning curve when it comes to the value of Social Media Marketing. Yes you need to be recognized by Google’s Algorithm’s, but you also need to be picked up by Pinterest, Linkedin, YouTube and all the other search engines, in order to rank in a top position to secure the sales.
Statistically speaking the TOP # companies that show up get more than 50% of all the business!
Google is moving towards REPUTATION MARKETING and REVIEW MARKETING with Social Proof. It is so important to get your business registered properly with these social media communities in order to meet the requirements of Google’s Spider Network.
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What difference would it make to your business if you were able to bring in 8 to 10 new paying customers every week? Local traffic is the most important goal any businesses should be reaching for. The closer you get to dominating the 1st place in Google the better your chances are that you will get the most new sales, since that is why people are searching on Google in the first place. They are looking for a product in their local area, and if you are the easiest to find you get the business!
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Lea Gail Parkhurst
Parkhurst ProBiz International