The cost of acquiring a new customer is roughly 10x the cost of keeping your existing customers!
The Mobile Market As A Whole
Audience Potential:
There are 293 million mobile phones in the US Alone and that number is increasing by 63,000 subscribers a day!!
Consumer Usage:
- 173 billion text messages are sent every month!
- 25% of households do not even have a land line phone
Market Accessibility:
- An average cell phone customer has their phone with them 12 hrs a day.
- The mobile environment is still a 99.9% spam free environment, which is part of the reason that over 97% of text messages are read within the first few minutes.
Mobile Marketing involves communications with consumers via cellular phones or mobile devices. By developing a new list of potential customers, using the QR Code (Quick Response) or 2D Code or sometimes called a Matrix Code, then sending text messages to them. (If you haven’t downloaded a QR Bar Code Scanner software you can go to :http://bakodo.com, or you can take a picture of the QR Code and it will link you to that web site )
This results in influencing a new audience to participate in action campaigns or just to send regular campaigns. An action campaign uses things like : Click-to-Call and receive a FREE (whatever); Text2Win to get a FREE (whatever); Answer our Poll Question and get a FREE (whatever); Fill in the Survey and receive a FREE (whatever). This concept is used just like other advertising and marketing campaigns, 2 for 1 tonight between 5:00p.m. and 7:00p.m; walk into our store and get 50% off your first purchased item; scan coupons; and so on..
Businesses use the QR Code as it is easy for people to scan into their mobile devices, or snap a pic, and takes them immediately to the Special Promo and mobile web site or online web site. For the local targeted market, this is very attractive as you can encourage new walk-in-traffic by posting your QR Code on a sidewalk facing window with a special incentive for them to come into your store; on all your printed advertising and marketing materials, business cards, newspaper ads, t-shirts, mugs, scan and get your name entered into our “Draw” to “Win – _____), have a One-Day-Sale, In Store/Events/on Location/ Ticketing and Mobile coupons become paperless and easy.
With a quick scan, that person has your web site added to their cell phone. Additionally mobile marketing enhances a business or company’s brand by giving them a new medium and giving them new customers by text messaging through your Smart phone (iPhone, Blackberry, Android and iPad etc.) Customers Opt-in to your subscription and are informed in the first email what to expect from being on your list. So you tell them we will only email you twice a week, or once a week, or once a month, we will send out a daily special everyday, and so on. This way they will not get annoyed by receiving your notices.
Text Messaging is 100% Delivered and 95% Opened and Read! Cell Phones are personal, individual they are not communal and shared by the family or others. This gives your business a very direct and focused target to the demographics for your marketing.
These staticstics came from a survey:
- Most popular activity Text Messaging 72%
- Accessing the Internet – 42%
- Online Searching – 40%
- Downloading Applications is 27%
- Using GPS on Smart Phones is 26%
- Consumer Usage
- Marketing Accessibility
- Mobile Consumer
- Audience Potential – people getting smart $170 Billion text messages sent every month
- Mobile Advertising – 3 Billion in 2009, and 19 Billion in 2011.
You Can’t Market Locally Without Mobile….Period!
Stop getting Raped by Yellow Pages! People are not using the Yellow Pages like they used to. They go to goole and do a search. Save your thousands of dollars on display ads in the Yellow Pages and get a Mobile Ad Campaign running for your business.
Secure Your Keyword While It Is Still Available!
As more and more companies start setting up Mobile Advertising Campaigns, the hottest or most effective Keywords for any industry will be taken. You can only have one keyword in any Ad Campaign company, much like a search engine or Domain name. Once it is taken you will need to modify it until you find a good and available keyword phrase.
Set Up Your Mobile Ad Campaign today with Advertising Business Online Mobile Ad Agent and be on top of the Technological Curve!
Call: 250-260-5883
Email: advertise @advertiseyourbizonline.com
Watch This Video: Your Business Needs Mobile Marketing to learn more. Just click the link.
For a FREE business analysis please visit the “Mobile” link in the header above and scroll to the bottom of the page and fill in the form.
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