Facebook Changes Sponsored Stories Placement

Facebook Changes Sponsored Stories Placement

By  |  June 8, 2012  |  Advertising Business  |  No Comments


Now for the first time Facebook is allowing advertisers to buy and then choose News Feeds or Mobile as placement categories.  This is separate from other ad placements and uses tools like Ads A PIor Power Editor.

Advertising Business Online Facebook Feed or Mobile

Advertising Business Online Facebook Feed or Mobile

This change gives advertisers more ability to optimize their campaigns and more control over who sees their ads.   By being able to choose if their Ad is shown in Mobile or a News Feed  it opens the door for new opportunity’s for app and game developers to maximize the mobile craze.

Another powerful strategy with this new introduction is that Sponsored Stories can only reach advertisers who have “Liked” their Fanpage, or added their app, or have connections on Facebook with those who have already “Liked” the page.

Now Third-party mobile apps can control where within the app they want to send your viewers.  They may want to send them to an information page or directly to a download page.

Lea Gail Parkhurst

Parkhurst ProBiz International

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About the Author: Lea Gail Parkhurst

I have years of experience in blog word press websites, wp plugins knowledge and set up, and install, and SEO for word press. Add to that the variety of services that are offered all to help your business succeed online. I launched the "ThompsonandOkanaganClassifiedAds" .com, website and have been upgrading it ever since, I created my services website "AdvertiseYourBizOnline" .com, then online advertising and marketing at "ViralAdvertisingBusiness" .com, and then a local social community at "ThompsonOkanaganFriendsFast" .com, added "Best-WebsiteHosting" .org, and it goes on and on. I offer many types of software to make your word-press blog get high Local SEO results, and then specialized in Social Media Templates, Social Media Marketing, Facebook Fanpages, Facebook Apps and Facebook Coupons. Then added Mobile Marketing and QR Code advertising and promotions. The hardest part of online marketing is keeping up with all the new developments, as it is changing so fast, with computer scripts getting more and more advanced. As a business person dedicated in marketing your business, I can truly say that you will not have the time to keep updated in learning the newest and latest online marketing methods. Let someone who specialized in online marketing help get your business on the internet map and earning you more money.

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