Business Owners Have Lots of W.20 Decisions To Make And One Of The Biggest Ones is “Do I Need A Mobile Website or a Mobile App”?
Advertising Business Online Mobile Website Vs Mobile App
Going Mobile and establishing a online mobile presence should start with a Mobile Website first, as this establishes them as a player in the Mobile arena. Using a mobile application requires users to download your customized (app) onto their “Smart Phones”, and it becomes a permanent entity for use. Both these mobile services can appear the same at a glance, but each has it’s own unique benefits and features for the end user, your target audience.
When To Use Mobile Websites and/or Mobile Apps?
Learning the difference between a Mobile Website and a Mobile App, will help you decide on which one is the best choice for your business. Since both the mobile website and the Mobile app are only viewed on a Smart Phone like iPhone, Android, Blackberry or tablets from the same companies they become the most important online upgrade your company should be considering to keep on top of online advertising and marketing. Both Mobile websites and Mobile apps are designed to be easily read on the smaller screen, and are sized for this viewing purpose with the added touch-screen interface.
Since a Mobile website uses HTML you can added display images, maps, coupons, click-to-call, text-to-win, with mobile-specific features for customer convenience and list building purposes. Mobile website are access the same way as any website through a browser, and can be found using online SEO.
In order to use a Mobile app, it must first be downloaded on to your Smart Phone and activated. So the user must first use a device-specific portal such as Apple’s App Store for iphone users, an Android app store like Android Market or if using Blackberry, their app store, Blackberry App World. Depending on how the app is build it can download any kind of content, images, videos the same as a Mobile website, but on main difference is that it can be accesses even when offline.
Starting with a well built Mobile Website will get you started in reaching the millions of smart phone users, and if your business has need of developing an app for a very specific marketing strategy, then it can be a very good addition to a businesses online development.
Remember that a Mobile website is easily available through a browser from any smart phone. With the help of a Mobile Marketing Agent you can upgrade your Mobile website quickly and without any stress. A Mobile website shares all the properties of a regular website for online advertising campaigns, and can easily be used for SMS text messaging.
Contact AdvertiseYourBizOnline to help you decide if your business needs a Mobile APP as well as a Mobile Website!
For a FREE half hour consultation please fill in the form on our Contact us link on this website. (http://advertiseyourbizonline.com/contactus)
Lea Gail Parkhurst
Parkhurst ProBiz International